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Kristina Bäckström.

Kristina Bäckström

Senior lecturer

Kristina Bäckström.

Digitalization and in-store service encounters: Challenges and changes for frontline employees

Author

  • Kristina Bäckström
  • Ulf Johansson

Department/s

  • Department of Service Studies
  • Department of Business Administration

Publishing year

2019

Language

Swedish

Document type

Conference paper: abstract

Topic

  • Social Sciences Interdisciplinary

Conference name

25th Nordic Academy of Management (NFF) Conference

Conference date

2019-08-22 - 2019-08-24

Conference place

Vaasa, Finland

Status

Published